Wednesday, March 5, 2014

Special Topic in Interactive Media Arts: Class 7 blog

Why is Alexa.com useful when doing research online?

Alexa.com is a useful website while doing research online because as most people know, the internet can have a lot of fake information. If one wants to find out if the website is real or not, one can check if the website is legit or not by using Alexa.com.

What kind of tactics do Tactical media artists use to reach their audience?

Since video game is becoming bigger each year, Tactical Media uses video games to reach their audiences. Games such as Darfur is Dying and September 12 sends a strong message to the people who does not follow the news or does not know what is happening in the world.

What kind of tone and aesthetics or style The Institute of Applied Autonomy use in the video presenting their work?

In the video of The Institute of Applied Autonomy, they used modern technology to “rebel” against the media who tries to keep us under control. I.e. the CCTV has thousands of cameras set up outside in public so the police and security can monitor our movements. The IAA will have an app that can show people which direction to go to avoid the cameras without being seen.

What interactive media is used by the Electronic Disturbance Theatre, the Institute of Applied Autonomy and the Yes Man? What is the difference in the way they use it? How effective are these tactics?
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The interactive media used by the Electronic Disturbance Theatre is with the internet. If there is a website that concerns a lot of people, Electronic Disturbance Theatre will have a lot of people to go on the website and make it crash, sort of like a protest but on the internet.
-          - The Institute of Applied Autonomy uses a different interactive media; they will create technology devices to let people know what they are aware of. I.e. they created a robotic car that spray paints messages for people to read.
-          - The Yes Men uses more of a risky method to interact with people. I.e. they will create a fake newspaper to write false information for people to read. But the false information is what the people want to read and hear about. E.g. they announced the war on Iraq is over, the min wage is at $24 etc. It may be fake, but the people embrace the false information because it is better news.

What are your thoughts about these artist groups and the way they try to reach a large audience?


My thoughts on these artist groups are interesting. The only way to reach an audience is by having the audiences to spread the word. Since we use the media such as the internet, newspaper, television etc. we can attract a larger audience in a faster pace.